Read our business tips and opinions.

How to Calculate the Lifetime Value of a Customer

By Brad Sugars Some seasoned entrepreneurs may say “break even” or some other number is the most important metric, but I believe “lifetime value” is perhaps the most significant measure to benchmark. I also know it’s one of the most overlooked and least understood metrics in business — even though it’s one of the easiest …

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May 5, 2020

The Third Eye For Your Business

One of the reasons why business owners hire Business Advisors is because the Business Advisors have the ability to look at their clients’ businesses from 3 different perspectives. #1) As “Business Advisors”  They will look on the strategic part of the business. The angle often left behind by the owners. Probably too busy being in …

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January 16, 2017

In what areas will ABA Malaysia coach you?

Action Business Advisor (ABA Malaysia) will work with you in five key areas, and the emphasis in each will depend on you, your business, and of course, your goals. These key areas are: Sales Obviously, the backbone for creating a profitable business, and one of the areas we’ll help you get spectacular results in. Marketing …

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September 15, 2016

Why you need a Business Coach?

Every great performer, whether an elite athlete, business legend or performing superstar, is surrounded by coaches and advisors. As the pace in the world of business increases and becomes more and more competitive, it is becoming increasingly difficult to keep up with changes in your industry, let alone the latest innovations in sales, marketing, and …

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September 1, 2016

Hire The Right People From The Beginning

#QuickTips From The President’s Desk In a small business we are very reliant on our employees. They are our representatives with customers, suppliers and competitors.  Take the time to hire the right person for the job and your style of management, as the costs of hiring and training is equivalent to 3 months wages.  This is …

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June 7, 2020

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